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- Commercial Analytics
  Make future-ready, more profitable decisions with holistic insights, scenario planning, and intelligence.
- Marketing Mix Modeling
  Level up your MMM with models that integrate external factors to enable forward-looking decisioning.
- Agile Learning
  Design, execute, and measure key business experiments with our fully integrated test and learn the solution.
- Brand Impact
  Demystify the impact of brand marketing affects KPIs to balance brand and performance budgets.
- Pricing Optimization
  Understand how price impacts purchasing behavior to set smarter pricing strategies and drive sustainable growth.
- Customer Segmentation
  Create refined, actionable customer segments that transcend surface-level demographics and data.
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Knowledge Hub
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Gartner® Recognizes Analytic Partners as a Leader
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Analytic Partners Recognized As A Leader in The Forrester Wave™: Marketing Measurement & Optimization, Q3 2023
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See All Solutions
Commercial Analytics
Make future-ready, more profitable decisions with holistic insights, scenario planning, and intelligence.
Marketing Mix Modeling
Level up your MMM with models that integrate external factors to enable forward-looking decisioning.
Agile Learning
Design, execute, and measure key business experiments with our fully integrated test and learn the solution.
Brand Impact
Demystify the impact of brand marketing affects KPIs to balance brand and performance budgets.
Pricing Optimization
Understand how price impacts purchasing behavior to set smarter pricing strategies and drive sustainable growth.
Customer Segmentation
Create refined, actionable customer segments that transcend surface-level demographics and data.

By Industry

By Role

By Industry

By Role

Seven professionally dressed people, three standing and four seated, pose in front of an Analytic Partners sign inside an office with green plants and light-colored flooring.

Seven professionally dressed people, three standing and four seated, pose in front of an Analytic Partners sign inside an office with green plants and light-colored flooring.

Seven professionally dressed people, three standing and four seated, pose in front of an Analytic Partners sign inside an office with green plants and light-colored flooring.

Seven professionally dressed people, three standing and four seated, pose in front of an Analytic Partners sign inside an office with green plants and light-colored flooring.

Seven professionally dressed people, three standing and four seated, pose in front of an Analytic Partners sign inside an office with green plants and light-colored flooring.

我们的团队

自 2000 年成立以来，Analytic Partners依托创新技术与专家团队的深厚经验，引领商业分析行业发展，为企业决策提供可靠支持。

智驱

在Analytic Partners，我们帮助企业基于数据做出更智能的决策，推动增长与业务韧性。依托数长期积累的专业经验、独家数据洞察以及持续创新，我们打造了全面的商业分析解决方案。GPS Enterprise®(GPS-E)决策平台让决策者能够跨部门整合洞察、提前预判市场变化，并将数据洞察迅速转化为可执行战略。无论是技术开发，还是模型配置，我们都精准对齐客户业务目标，让商业分析成为企业决策的核心引擎。

我们的影响力

50

营销效率提升的速度

6

months

实现投资回本

495

为客户带来的投资回报

Nancy Smith

President and CEO

Omar Dennis

Chief Strategy Officer

Maggie Merklin

Chief Customer Officer

Hong Jin

Chief Science Officer

Alexis Terrazas-Perez

Chief People Officer

Peter Kutrubis

SVP – Technology, Security & Compliance

Luis Vacanti

Chief Legal Officer

Nelson Mendoza

Nelson Mendoza

Chief Financial Officer

Nancy Smith

President and CEO

人才驱动未来

在Analytic Partners勘讯咨询，技术只是起点。如果你充满好奇、善于协作，并热衷于解决复杂问题，加入我们——与一群勇于创新、不断学习的思考者一起，共同推动商业智能的未来发展。

全球布局，本地洞察

Analytic Partners 在美洲、欧洲、亚洲和澳大利亚均设有办公室，将全球视野与本地专业经验结合，让你在任何拓展市场中都能做出自信且明智的决策。

Analytic Partners 在美洲、欧洲、亚洲和澳大利亚均设有办公室，将全球视野与本地专业经验结合，让你在任何拓展市场中都能做出自信且明智的决策。

企业新闻

Analytic Partners Launches New Testing Capabilities with Agile Learning Tool

Analytic Partners Launches New Testing Capabilities with Agile Learning Tool

New Agile Learning innovations improve speed to value for customers

Winterberry Group Research Unveils How Marketers Can Improve the Effectiveness Of $1.12 Trillion of Global Media Spend

Winterberry Group Research Unveils How Marketers Can Improve the Effectiveness Of $1.12 Trillion of Global Media Spend

Creative, labeled as “non-working” media, is responsible for driving 40-70% of an advertising campaign’s performance, yet it has been deprioritized and undervalued.

Analytic Partners Shapes Marketing Mix Modeling (MMM) for 25 years and Innovates with Commercial Analytics

Analytic Partners Shapes Marketing Mix Modeling (MMM) for 25 years and Innovates with Commercial Analytics

Analytic Partners celebrates 25 years with a new website announcing a renewed push to elevate MMM and MTA measurement programs to deliver Commercial Intelligence.

再见，非全域的效果评估。

你好，全面的商业分析。

汇聚您的战略远见与我们的行业智慧，携手开拓品牌增长新格局。立即联系我们，解锁商业分析解决方案、预约专家一对一深度咨询，或获取专属定制战略洞察。

当品牌掌握智能决策能力，便能打造持续驱动业务增长的核心引擎。